Who We Serve / Marketing

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Marketing Professionals

Maintain and translate current product content in one place, then update every channel with one change.

The role GEMS plays

One change, everywhere.

Product development is becoming faster through agile delivery, AI and low code. Communication often cannot keep up, and many features are never communicated. Rebuilding content in every document and language increases the gap.

GEMS uses Single Source Publishing and AI Content Creation. Documents are maintained and translated in one place, while AI completes up to 80 percent of the repetitive work according to your writing rules and tone of voice.

Value propositions

Six value propositions
for a clear go-to-market.

01

Content at Scale

Generate documents for different target groups and channels in minutes.

02

Excellent Outcomes

Structured repositories and quality gates create more precise, consistent content.

03

Always Up to Date

Update products and messaging centrally, then refresh existing documents at the touch of a button.

04

Localized for your markets

All content in every language.

05

CI Conformity

Your documents are created in line with your guidelines.

06

Planned Distribution

Content is planned centrally and delivered at the right time.

Relevant GEMS modules

Five modules.
One tailored framework.

Who We Serve

01Product Managers02Marketing Professionals03Account Executives04C-Level05IT